Love Minus Zero

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I’m a Communication Designer who uses design principles to help businesses solve their marketing, advertising, social, cultural and customer experience challenges.

Love Minus Zero is the work of Keir Vaughan. I’m a Communication Designer with over 10 years experience who uses design principles to help businesses solve their marketing, advertising, brand, digital, social, cultural and customer experience challenges. 

Whether I’m creating a new identity, mobile app, event space or printed publication, the work is always about driving deeper brand engagement. And helping you build more meaningful connections with people. 

My Master of Communication Design and my work in the industry have provided an incredible foundation for my thinking. But it was my recent trip to San Francisco for a residency at one the US’s most innovative problem solving companies, Future, at the helm of John Bielenberg, that had the greatest influence on my process and ideas. 

At Future, I was reminded how ingenious solutions exist in every challenge. And that the best results are achieved through collaboration. Everyone, across every area of a business, has something valuable to contribute. 

It’s why I love working in a team. And why I’ve enjoyed lasting business relationships with all of my clients.

If I can use my experiences, ideas and genuine enthusiasm for innovative and socially responsible thinking to help your brand find its best self, let’s work together.

 

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